Africa Offshore Trends

A global webinar presented by Genesis Global Business Services and Ryan Strategic Advisory outlined important trends and opportunities within the global contact center offshoring market for Africa’s burgeoning BPO/BPS outsourcing delivery sector. The African continent offers a broad array of emerging and mature offshore markets, as outlined in the Front Office BPO Omnibus Survey by Ryan Strategic Advisory. The region can attribute its growing prominence as a global destination of choice among buyers due to its considerable talent pool, significant investment in infrastructure and pro-business approaches from local administrators. South Africa emerged as a favoured location globally for offshore contact center delivery, with Egypt, Morocco and Senegal retaining their allure as established centers of excellence. Buyers have also demonstrated a growing interest in African countries such as Tunisia and the island nation of Mauritius based on specific domain expertise.